A to Z Action Words: Become the Superhero of Your Online Content

Congratulations! You’ve let your creative juices flow and have completed your online content draft. It’s fairly polished with every must-have element noted on the page: ~ a gripping introduction ~ the hook ~ the who, what, when, where, why and … Continued

Ready, Set, Blog! 15 Writing Prompts for a Company Blog

posted in: Blogging, Copywriting | 0

More than ever marketers are “amping up” their online presence with a company blog. Why? Because they know that maintaining a well-written blog will increase website traffic, brand awareness and position them as experts in their industry. In addition, they … Continued

What is the Difference Between a Blog Article and a Press Release?

As a copywriter, one of the most frequently asked questions I hear is “What is the difference between a blog article and a press release?” Both are absolutely necessary to engage potential clients, but each has its own unique purpose, … Continued